About Alex
Helping people discover that their life insurance policy is worth more than they were told.
Photo: alex-about.jpg
Professional portrait of Alex Barba
Most people don't know their life insurance policy has real market value. Not the cash surrender value the insurance company quotes — the actual market value, determined by institutional buyers competing for it.
I started in this industry in 2003. Since then, I've helped clients settle over $1 billion in face value. I've seen every type of policy, every situation, and every mistake a seller can make.
My job is simple: I represent you — not the buyer. I create leverage, bring competition, and make sure you're not leaving money on the table.
$1B+
In settled policies
22+
Years of experience
100+
Closings per year
Nat'l
Licensed broker
No pressure, no commitment. One conversation can tell you more than years of paying premiums on a policy you don't need.
Talk to Alex22+
Years of experience
$1B+
In completed settlements
100+
Closings per year
43
States regulated